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Pacific Derm Website

Being one of the best cosmetic dermatologist clinics in Vancouver BC, the website needed to reflect the clinic’s distinct and welcoming personality. It needed to be an extension of the clinic and also guide users to key pages.


  • Project management
  • Technical audit
  • Heuristic analysis
  • User experience strategy
  • Design
  • Search engine optimization
  • Conversion rate optimization
  • Responsive development


A better experience was critical to the site with over 60% traffic coming from mobile users. It was essential to find balance with brand building, content delivery and enhancing the performance of the website.


Pacific Derm has a range of services, technologies, and an incredibly modern and sophisticated clinic so beautifully designed that you would think you were in New York City. It was essential to make the design of the site an extension of the clinic and address the issues, concerns and details resulting in the marriage of what great project management and strategy can deliver.

Working closely with SOHTOH’s design team, leadership, and strategist, we were able to deliver an improved user experience that’s been optimized for search engines, conversion rates, performance, and UX.